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Strategic growth advisory
for
startups & media companies.
Contact via
LinkedIn
Writing
2018
How much you’re worth to an advertiser
Final thoughts on Facebook (hopefully)
The Next Tobacco
2017
18 Things, Part 3
18 Things, Part 2
18 Things, Part 1
Making Choices That Maximise Optionality
2016
We Need to Talk About the Black Boxes
Building a blockchain-powered Twitter tip-bot for WPP's Stream unconference
2015
Can Technology Companies Create Content?
When your competitors don't care
Where We'll Die
The New Operating Systems
The AI opportunity is actually in Intelligence Augmentation
The Sky is Not Falling
Schumpeterian Rubble
2014
The Evolving Brand Types Of 2020
I’m not betting on Twitter’s ad model
Four Paths for the Press
The problem with the long-term viability of clickbait
2013
Political bias in digital media – findings from The Election Worm
We Need Better Filters
How biased are Australian publishers during the election?
Band-Aids on bulletwounds – the problem with paywalls (and one simple solution)
The human bandwidth for advertising is disappearing
What’s your personal data worth?
Chasing Big Data Unicorns
Enough with the ‘Innovation’
2012
Creativity
Rewiring the World
The beginning of chair piracy
Do paywalls have to work for journalism to survive?
2011
The impending (but slow) death of the banner ad
Less architects, more gardeners
Enough with ugly squares
8 things about IPTV
Do we need to reinvent mobile?
Culture vs. The Googlebots
Why the Fairfax iPad app was a waste of time
2010
Publishers, innovation, and failure
Why Twitter’s Titanium matters
Be abundant. Be yourself
What’s wrong (and right) with Guvera?
2009
Plausible promises and the critical mass
Information vs. Knowledge
Pigeons, Magic, and Invisible Forces
Dark blue swans
Social media has a branding problem
2008
Trans-Experiential Ideas
Communication in an invisible world
Channel-less advertising
The Evolution of Mobile
Why aren’t we creating great digital work?
2007
What’s so hard about Digital Media?
Are we crossing the Digital Rubicon?
A brief rant on the Music Industry
Advertising as a Service